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BBA-ENTREPRENEURSHIP

BACHELOR'S IN BUSINESS ADMINISTRATION - INTERNATIONAL
ENTREPRENEURSHIP | BUSINESS DEVELOPMENT - LEVEL 6 EQF - BAC+3 - 180 ECTS

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Specialization

Entrepreneurship & Business Development



Location

Lyon, France | Remote | Hybride

Language

English or French 

Pedagogical methods

Theoretical courses, tutorials and practical work Case studies and professional scenarios Individual and group projects  

Target group

Students - people seeking employment - employees and professionals in the sector

Level

6 EQF (European Qualifications Framework)



Credits

180 ECTS 

Sessions

 Spring (March), Summer (July),  Fall (October)

Admission requirements

High School Diploma or equivalent (start in 1st year) 

Level 5 EQF qualification or a qualification equivalent to the attainment of 120 ECTS (start in 3rd year)

Course Structure

Full-time or work-study

man standing in front of people sitting beside table with laptop computers

Overview

The Bachelor in Entrepreneurship is a 3-year program designed to train future entrepreneurs capable of launching, managing, and growing innovative ventures in a rapidly changing world. The curriculum emphasizes entrepreneurial thinking, innovation, strategy, project management, digital tools, and leadership.

Through practical workshops, business simulations, real-life projects, and personalized mentoring, students develop the skills to turn ideas into viable businesses. The program is also suited for those who want to innovate within organizations (intrapreneurship).

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Career Opportunities

Graduates will be prepared for a wide range of entrepreneurial and business-related careers, such as:

  • Startup founder or co-founder
  • Intrapreneur (corporate entrepreneur)
  • Business Developer
  • Innovation Manager
  • Strategy or Startup Consultant
  • Digital / Innovation Project Manager
  • Incubator / Accelerator Program Manager
  • Small Business Director or Owner
  • Further studies in Master’s or MBA programs (Entrepreneurship, Innovation, Business, etc.)

Program Learning Outcomes

By the end of the program, students will be able to:

  • Identify market opportunities and develop an entrepreneurial mindset
  • Build and iterate a strong business model (Lean Startup method)
  • Manage the business creation process: strategy, finance, marketing, HR, legal
  • Pitch and persuade investors or partners
  • Use digital tools to prototype, test, and sell products/services
  • Adapt to change, make strategic decisions, and manage uncertainty
  • Collaborate within entrepreneurial ecosystems (incubators, mentors, partners)


Programs 

Year 1: Entrepreneurial Foundations

  • Introduction to Entrepreneurship
  • Business Environment & Economics
  • Creativity Techniques & Design Thinking
  • Business Model Canvas & Lean Startup
  • Fundamentals of Marketing
  • Introduction to Accounting & Finance
  • Project: Mini-company or startup simulation

Year 2: Applied Entrepreneurship

  • Business Law & Taxation
  • Digital Marketing & E-commerce
  • Operations & Supply Chain Management
  • Business Strategy
  • Leadership & Entrepreneurial Soft Skills
  • Growth Hacking & Digital Tools
  • Project: Build a Startup in Teams
  • Internship (8 to 12 weeks)

Year 3: Launch & Specialization

  • Social & Sustainable Entrepreneurship
  • Fundraising & Financial Strategy
  • Innovation Management
  • Intrapreneurship & Corporate Innovation
  • International Entrepreneurship
  • Final Project: Launch or Scale a Real Business
  • Long Internship or Incubation (12–16 weeks)